In terms of inspiration, when the well is full to overflowing it’s tempting to draw from it at speed, lest it run dry, thus filling up your blog with exciting new posts. But what happens when the well does run dry?
I’m a big believer in transparency, especially when it comes to blogging. I try to help my clients remember that they’re not writing faceless articles but personal accounts.
Because of that I tend to blog when the idea occurs to me, so when I’m bursting with new thoughts, theories and arguments my blog flourishes but when I’m out of ideas the site suffers.
So I started to ask myself whether it was prudent to keep one or two blog posts as drafts within my CMS as reserves, saved for a rainy day, or whether this would affect my relationship with my readers.
By presenting a blog post as new when it is in fact a couple of days or even weeks old I am effectively not being truthful with my audience, but does that really matter? As bloggers we all vet our comments to make sure spammers don’t plaster their links all over the place. This is by no means transparent, but is absolutely accepted, and necessary behaviour. Can the same be said about delayed blogging?
What do you do? Do you keep one in the bag for later, or do you think you should blog honestly? Does it even matter?